GoFaxer Blog

From time to time, aside from info about Internet faxing, I’ve discussed various small business news and advice here. As I was looking for useful info to relate, I found this incredible article by Carolyn Kepcher on starting your own new business.

You may remember this writer as one of the three menacing business executives on Donald Trump’s “The Apprentice.”  She is now the co-founder and CEO of Carolyn & Co. Media.

She outlines 10 basic things that you must have in your business. They are:

1. Passion
2. Network
3. Knowledge
4. Strategic partners
5. Raising money
6. Contribute what you can afford
7. Relationships
8. Take it slow
9. Informal board of directors
10. Computer and Internet savvy

For the next ten days I’ll be expounding on her advice on each of the ten topics. As I read through her explanations of each, they sounded really basic and in many cases really obvious. I mean, of course you need to have passion for your business idea.

But then I remember back to one of my very first entrepreneurial experience where some friends of mine and I started a window cleaning business. It seemed like a good opportunity. But as we got into the regular struggles of running a business we realized that we kind of hated washing windows.

So it was a rookie mistake, but I know that a lot of you are passionate about starting a business, yet need Kepcher’s advice. I hope it’s useful.