GoFaxer Blog

Many people around the country, whether or not they are directly involved in business stocks or not, have been carefully watching the interactions of Yahoo and Microsoft lately. Microsoft Corp., of Windows fame, had previously made a bit to buy out Yahoo for $33 a share. Yahoo insisted that it was worth several dollars more per share, which ultimately put the $44.6 billion dollar bid back in limbo. Yahoo was under considerable scrutiny from its shareholders, with some even filing lawsuits.

Now, Microsoft has announced that it is officially moving forward in other directions. Having tired of waiting for Yahoo to decide, or to budge on its high price demands, Microsoft recently announced that it is dropping its offer to buy internet giant Yahoo. Microsoft has a strong presence in the realm of operating systems, but pairing with Yahoo would have brought the online and offline worlds together.

A merger, or a buyout, can mean considerable change for any company. Another important change is updating your office technology. If this is the stage your business is at, consider online fax your next important step. GoFaxer lets you send and receive faxes without the extra machines, phone lines, maintenance, electricity and paper. GoFaxer internet faxing is virtually hassle-free. We’re so confident that we’ll give you a thirty day risk free trial.

Now that the new iPhone is announced and soon to be out on the market, business people and industry analysts alike (not to mention individual users!) are excited to see what new development rise out of the phone’s release. Many predict that the largest change will be a swift wildfire of iPhone applications. Such applications are anticipated to be one of the fastest growing sectors of web and computer development.

While the highly-anticipated (by designers and programmers, at least) iPhone “App Store” has not yet opened, that hasn’t stopped it from getting huge attention from the web world. Applications include everything from recording and messaging devices to ringtones, YoutTube, books and screenshots.  As the 3G iPhone makes this phone and mp3 combo potentially more affordable than the original, more people are expected to use the iPhone. With added usership comes more people exposed to each application that’s designed for the iPhone.

So when the phone is released to the public later this summer, you can just about bet that programmers will already have applications waiting in the App Store wings. If you’re looking to improve your own office technology, consider online fax. GoFaxer makes faxing easier than you’ve ever imagined. If you’re looking forward, GoFaxer will help you get there through our highly regarded fax to email system

So, with the weakened economy, it’s easy to just stop. Stop taking risks. Stop doing business. It’s natural to just want to wait out the storm.

But this is bad news for any all businesses. If this happens across the board, we truly will enter a recession. We will stop producing and consuming and our businesses will stop making money.

So what’s the right attitude in such an economy?

I think the answer would come from a personal trainer. There is the tendency when you want to lose weight to cut your calories dramatically. Some people go on an apples and carrots diet. They might lose weight, but a lot of that weight is going to be muscle. The problem with losing muscle is this is the part of the body that burns calories. So they might lose some weight initially, but over time, their ability to cut pounds decreases.

The same goes for a business. You want to make decisions about your business that increase the muscle mass of your company, while cutting fat. This requires a lot of discipline. It might mean that you don’t renovate your building quite yet. It does means that you switch to more economical systems like email fax.

But it also means that you must spend more money on marketing. You must spend more money on sales. Just don’t stop spending. Stop spending money on the fat and continue to build the strength of your business because you’re going to need it if the economy continues to worsen.

For many sales teams, the need to travel is eminent. You must go where the opportunity to sell is. You don’t want to tell potential customers to come to you. Never before has technology allowed sales teams the opportunities to travel while also enjoying the comforts of home.

A sales person can travel with a portable office. They’ve got their laptop computer. On this computer they’ve got email. They’ve got Microsoft Office for creating documents, spreadsheets, or power point presentations. They’ve also got email fax, a service they can access wherever there is Internet access. They’ve got instant messaging. They’ve got remote access, allowing them to literally log onto their work computer from anywhere.

In addition to their traveling computer, they’ve got their cell phone, so they can be contacted any time anywhere, by business associates or family.

There’s also fun toys available for the traveler that didn’t exist ten years ago. They can download iTunes for free onto their laptop, letting them listen to their favorite music while they work. They can even download their favorite TV show or movie to watch on the plane. Many of these technologies are also available in super portable form, onto an iPod or iPhone.

The bottom line is that for those companies with a segment of their population who need to travel, there’s amazing opportunities to give them all of the convenience and opportunity for work and play that you have at home.